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Recent Posts
- My Thoughts on CMO Tenure
- What’s Next for Tim Tebow
- Good Motivational Quote
- Thank you George R.R. Martin – We Are All Dumber For Having Read That
- What I Learn From Speaking
- Good People and Good Culture equals Good Results
- Lance’s and Manti’s and Athlete Idolatry – Oh My!
- 2013 Marketing Outlook
- Lance Armstrong Meet Oprah Winfrey. Oprah, Meet Lance.
- My Notre Dame BCS Championship Recap
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Super Bowl Archive
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Jay Cutler’s Brand – Not What You Think
Posted on December 28, 2012 | No CommentsMy wife left an interesting magazine article on my desk earlier this week. The topic was Jay Cutler’s brand. You can read a version of the article here at ChicagoSideSports.... -
My 2012 Super Bowl Prediction
Posted on February 3, 2012 | No CommentsLong-time readers of this blog know that I didn’t fare too well with my football predictions this season. My woeful performance included college football as well as NFL predictions. The... -
Super Bowl Ads – Let’s Mix It Up
Posted on January 20, 2012 | No CommentsWhen the topic of the Super Bowl comes up, for many people it is all about the advertisements and has been for you. If you’re not a devoted fan to... -
Event Marketing and Target Audiences
Posted on April 2, 2011 | No CommentsA topic I haven’t discussed much lately is event marketing. Events, when done properly, are a critical part of every marketer’s toolbox and can very much be revenue-producing and the...
